Sales Representative Handbook

Welcome to CATCH. As a 1099 sales representative, you play a vital role in representing our company and promoting our products and services. We hold our sales representatives to high standards of ethics and conduct to ensure the integrity of our business practices. This handbook outlines the principles and guidelines that govern your behavior and interactions while representing our company. Included in this handbook is a list of demo pages that will assist you in setting up new accounts.

ETHICS AND CONDUCT

Professional Conduct

Treat all clients, prospects, and colleagues with respect, courtesy, and professionalism.

Avoid engaging in any behavior that could be perceived as discriminatory, harassing, or disrespectful.

Compliance with Laws and Regulations

Adhere to all applicable laws, regulations, and industry standards in your sales activities.

Report any potential violations of laws or regulations company management.

Conflict of Interest

Disclose any potential conflicts of interest that may arise in the course of your sales activities.

Avoid situations where personal interests may conflict with the interests of the company.

Integrity and Honesty

Conduct all sales activities with honesty, integrity, and transparency.

Do not make false or misleading statements to clients or prospects.

Use of Company Resources

Use company resources, such as marketing materials and sales tools, responsibly and for legitimate business purposes only.

Protect company assets and proprietary information from unauthorized use or disclosure.

Insider Trading

Do not engage in insider trading or disclose non-public information about the company or its clients for personal gain.

Adhere to all insider trading laws and regulations.

Gifts and Entertainment

Exercise caution when giving or receiving gifts, favors, or entertainment from clients or prospects.

Ensure that any gifts or entertainment provided or received are appropriate and comply with company policies and legal requirements.

Reporting Violations

Report any violations of company policies or unethical behavior to the appropriate company representative.

Retaliation against individuals who report violations in good faith is strictly prohibited.

Compliance Training

Participate in ethics and compliance training programs provided by the company to ensure understanding and adherence to company policies and legal requirements.

Disciplinary Action

Violations of company policies or unethical behavior may result in disciplinary action, up to and including termination of the independent contractor agreement.

DEMO PAGES

Demo pages that will assist you in setting up new accounts.

INSTRUCTIONS

BRANDING

Below are the guidelines for using CATCH's branding elements effectively

1. Logo Usage:

• Our logo is the cornerstone of our brand identity. Please use the official CATCH logo provided in your starter kit for all marketing materials, including digital and print.

• Maintain the integrity of the logo by not altering its proportions, colors, or typography.

• Ensure proper spacing around the logo to maintain readability and visual appeal.

2. Color Scheme:

• Our primary brand colors are YELLOW, ORANGE, WHITE, BLACK. These colors represent our brand personality and should be used prominently in all branded materials.

• Avoid using colors that deviate significantly from our brand palette to maintain consistency and coherence.

3. Typography:

• The official font for CATCH should be used for all text-based elements in marketing materials, including headings, body text, and captions.

• Use font sizes and styles consistently to ensure readability and coherence across different platforms and mediums.

4. Brand Identity Standards:

• Maintain a cohesive brand identity by adhering to these guidelines in all communications, both internal and external.

• Consistency is key. Ensure that all marketing materials, advertisements, and digital assets reflect the values and ethos of the CATCH brand.

• When in doubt, refer to this guide or contact our support team for clarification.

By adhering to these branding guidelines, you'll not only strengthen the CATCH brand but also enhance your own brand's credibility and recognition in the marketplace. Thank you for your commitment to maintaining the integrity of our brand identity.

PRICE STRUCTURE

Below are the details of our subscription plans, including pricing options, features included in each plan, and payment terms

1. Essential Plan:

Monthly Subscription Fee: $49.99

Features:

• Dynamic Decals: Included

• Basic Analytics Dashboard: Track scan frequency

• Customer Support: Standard

• Revenue Share: 70% to Subscriber / 30% to CATCH

Notes:

• This plan includes the essentials for businesses seeking a straightforward advertising solution.

• The monthly fee covers basic features, providing a cost-effective option for budget-conscious subscribers.

• Customization options for decals are limited to basic design elements.

• Advertisers pay directly for clicks, and 70% of this revenue goes to the subscriber, while 30% is retained by CATCH.

• The plan offers flexibility with monthly billing cycles.

CATCH Advertiser Click Pricing:

1. Cost Per Click (CPC):

Advertisers pay $0.10 for each click generated through the dynamic Decals placed in subscriber locations.

1. Bulk Click Packages:

Advertisers have the option to purchase bulk click packages at discounted rates:

• 500 clicks for $40 (20% discount)

• 1,000 clicks for $70 (30% discount)

• 5,000 clicks for $300 (40% discount)

Priority Placement Add-On:

• Advertisers can opt for priority placement, ensuring their ad appears more frequently in the rotation, for an additional $0.05 per click.

Custom Campaigns:

• CATCH offers customized advertising campaigns with tailored features and pricing based on specific advertiser needs. Contact our sales team for a personalized quote.

Notes:

• Clicks are tracked transparently through the CATCH analytics dashboard.

• Advertisers can set  monthly budget caps to control spending.

• All payments are processed securely through the CATCH platform.

• Advertisers receive detailed analytics reports showcasing the performance of their campaigns.

• Prices and terms are subject to change with prior notice.

We're committed to providing flexible and scalable subscription options that empower businesses to succeed in the digital landscape. If you have any questions or would like to discuss your subscription needs further, please don't hesitate to contact our team.

STARTER KIT

As part of your starter kit, we're excited to provide you with CATCH-branded decals or stickers for displaying your QR codes. These decals are essential for promoting your business and driving customer engagement. Below are the decals and instructions for proper placement to maximize visibility and effectiveness

1. Decals:

• Included in your starter kit are 20 CATCH-branded decals or stickers featuring your customized dynamic codes.

• Our decals are printed on high-quality, durable material to withstand various environmental conditions and ensure long-lasting visibility.

2. Placement Instructions:

• When placing your decals, consider the following guidelines to maximize their effectiveness:

• Visibility: Choose prominent locations within your business premises where customers are likely to notice and interact with the decals. Ideal locations include entrances, checkout counters, product displays, bar tops and waiting areas.

• Accessibility: Ensure that the decals are easily accessible to customers and positioned at eye level for optimal scanning. Avoid placing decals too high or too low, as this may impede visibility and accessibility.

• Avoid Obstructions: Place the decals in areas free from obstructions such as signage, posters, or furniture to ensure unobstructed scanning.

• Spacing: Maintain adequate spacing between multiple decals to prevent clutter and confusion. Each decal should have sufficient space around it to stand out and grab attention.

• Directional Signage: Consider using directional signage or arrows to guide customers to the locations of the decals, especially in larger or multi-level establishments.

• Test Scanning: Before finalizing the placement of the decals, conduct test scans to ensure that they are easily scannable and provide a seamless user experience.

3. Additional Tips:

• Regularly monitor the performance of your decal placements using CATCH's analytics dashboard. This will help you identify high-traffic areas and optimize your placement strategy accordingly.

• Experiment with different placement locations and observe customer behavior to determine the most effective positions for your decals.

By following these placement instructions, you'll maximize the visibility and effectiveness of your CATCH-branded decals, ultimately driving higher engagement and interaction with your business. If you have any questions or need further assistance, please don't hesitate to reach out to our support team.

REPORTS

TERMS & CONDITIONS